Competitor Complaints fee schedule
A fee is payable to cover the costs of an Adjudication With the Attendance of Parties (AWAP) hearing, and the work done by ASA staff to ensure resolution of the complaint.
In accordance with our self-regulatory principles, if this complaint is upheld we request the advertiser voluntarily pays the fee to us and, if this request is acceded to, the complainant will receive a refund.
The following table outlines applicable fees (+ GST).
ASA Funders | Non-funders | |
Stage 1. Complaint accepted but does not proceed | No charge | No charge |
Stage 2. Initial letter sent, but complainant withdraws or complaint settled | $3,000 | $3,000 |
Stage 3. Responses received, agenda prepared. Complainant withdraws or complaint settled | $5,000 | $7,500 |
Stage 4. Complainant proceeds with adjudication, hearing takes place | $10,000 | $15,000 |
There is no fee for advertisers, agencies or media to defend themselves against competitor complaints. If the complaint is upheld then, in accordance with self-regulatory principles, the advertiser is requested to voluntarily pay the hearing fee, which is refunded to the complainant on receipt.