Complaint number: 25/313
Advertiser: Zeil
Advertisement: Zeil Digital Marketing
Date of Decision: 8 December 2025
Outcome: No Further Action

Complaint: After some overlay of video where she’s not driving, then video then cuts to her driving through McDonald’s while filming herself, and using her phone while driving.
I have a screen record of the ad too, but it won’t let me add it to this.

Relevant Codes: Advertising Standards Code – Principle 1, Rule 1 (e) Safety;

Decision: The Complaints Board Chair considered the context, medium and audience of the advertisement, the product or service being advertised and when applicable generally prevailing community standards. The Chair also considered decisions about similar issues or advertising.

The Chair ruled the issue you raised does not reach the threshold to breach the relevant Advertising Standards Authority Codes and we will not be taking any further action.