Current News and Media Releases
Media Release: Consultation on Code for Financial Advertising
ASA calls for submissions on the review of its Code for Financial Advertising 24 May 2021 New Zealanders are being invited to offer their views on the current Code for Financial Advertising that the advertising industry are required to follow.
ASA Newsletter: March 2021
Welcome to our first newsletter of 2021 and a very happy Easter from the team at the ASA!
New Alcohol Advertising and Promotion Code comes into effect on 1 April 2021
On 1 April 2021, the new Alcohol Advertising and Promotion Code will come into effect. Advertisers are reminded that all new alcohol advertising is required to comply.
ASA Newsletter: December 2020
Welcome to our final newsletter for 2020! The updates in this edition include: 1. Update from the Chief Executive 2. Release of Alcohol Advertising and Promotion Code 3. Election Advertising 4. Christmas Advertising 5. Free Webinar: Influencers AdHelp Information
Media Release: ASA releases new Alcohol Advertising and Promotion Code
16th December 2020 The Advertising Standards Authority (ASA) has today announced it has adopted a new Alcohol Advertising and Promotion Code (the Code) following a scheduled review of the existing Code for Advertising and Promotion of Alcohol completed by the ASA Codes Committee (the Committee).
Christmas advertising: Key considerations for advertisers
7th December 2020 With Christmas fast approaching, brands are tapping into the festive season with their campaigns and promotions. The ASA has some suggestions for advertisers when it comes to avoiding misleading, offensive or irresponsible advertising.
Vaping ads illegal from today
11th November 2020 Today the Smokefree Environments and Regulated Products (Vaping) Amendment Act (the Amendment Act) comes into effect with the first of five phases of provisions. In this initial phase, the existing prohibitions on the advertisement and sponsorship of tobacco products is extended to vaping products.
Fireworks Advertising
28th October 2020 The ASA frequently receives questions and complaints regarding the advertising of fireworks in New Zealand. The following article outlines some of the key elements to consider when advertising fireworks through the Guy Fawkes period.
ASA Newsletter: September 2020
Welcome to our September Newsletter! The updates in this edition include: 1. Update from the Chief Executive 2. Release of Influencers AdHelp Information 3. 2020 General Election and Referenda Update 4. Commerce Commission: Environmental Claims Guidance If you have any questions regarding the content of this newsletter please don’t hesitate to contact us.
ASA Newsletter: June 2020
It’s been a busy few months for the Advertising Standards Authority, and this edition includes the following updates on ASA activities: