Current News and Media Releases
1990’s: Advertising self-regulation through the decades
In 1990, the Committee of Advertising Practice changed its name to the Advertising Standards Authority (ASA), and formally registered as an incorporated society.
Spotlight: Black Friday Bargains – Keep It Legit
If you’re about to launch a Black Friday promotion, make sure that any claims around pricing or discounts are accurate and can be substantiated. The Advertising Standards Code is clear that any claims about the price of a product or service should not mislead or deceive consumers.
Spotlight: Don’t Let Your Halloween Advertising Haunt You
If you’re about to launch some spooktacular specials for Halloween, take care not to cause fear, distress or offence and make sure you appropriately target your ads.
1980’s: Advertising self-regulation through the decades
Throughout the 1980’s, the Committee of Advertising Practice continued to grow and expand its remit.
Spotlight: Can you guess the most complained about ad in ASA history?
15 September 2023 In November 2006, consumers were surprised to find an unexpected form of direct mail in their letterbox.
1970’s: Advertising self-regulation through the decades
In May 1973, representatives from publisher, broadcasting and advertising agency associations determined the need for an industry regulator whose primary purpose was to maintain at all times and in all media, a generally acceptable standard of advertising.
Spotlight on: General Election Advertising
Wednesday 9 August With the 2023 General Election around the corner, we will see advertisements from political parties, candidates, and advocacy groups in increasing numbers over the coming months.
ASA releases 2022 Annual Report
29 May 2023 The Advertising Standards Authority (ASA) has today released its 2022 Annual Report. The report outlines the ASA’s priorities and provides a snapshot of key complaints statistics.
ASA releases the most complained about ads of 2022
29 May 2023 Today we released our 2022 annual report, which included the most complained about commercial and non-commercial ads of 2022.
Media Release: ASA announces further consultation on draft Children’s Advertising Code and draft Food and Beverage Advertising Code
3 April 2023 The Advertising Standards Authority (ASA) has today released its draft Children’s Advertising Code and draft Food and Beverage Advertising Code for consultation.