Current News and Media Releases
Don’t be an egg this Easter – advertise responsibly
14 March 2024 With Easter fast approaching, we have some egg-cellent advice for advertisers to support socially responsible seasonal advertising.
Spotlight on: Advertising zero alcohol beverages
13 March 2024 With low alcohol and zero alcohol beverages increasing in popularity as consumer curiosity in alcohol free alternatives grows, advertising for this category has expanded.
Spotlight on: Generative AI in advertising
5 March 2024 Generative AI is reshaping the way content is generated and consumed, with far-reaching implications for the advertising industry.
Latest decisions: use of testimonials, gambling advertising, and more.
4 March 2024 The following are the latest decisions from the ASA.
Latest decisions: gambling websites, OnDemand horror ads, and more.
31 January 2024 The following are the latest decisions from the ASA.
Latest decisions: offensive language, therapeutic claims and more
19 December 2023 The following are the latest decisions from the ASA.
2000’s: advertising self-regulation through the decades
The early 2000’s saw further development of ASA compliance and education programmes.
Latest decisions: Horror ads, trial subscriptions, and more
16 November 2023 The following are the latest decisions from the ASA.
1990’s: Advertising self-regulation through the decades
In 1990, the Committee of Advertising Practice changed its name to the Advertising Standards Authority (ASA), and formally registered as an incorporated society.
Spotlight: Black Friday Bargains – Keep It Legit
If you’re about to launch a Black Friday promotion, make sure that any claims around pricing or discounts are accurate and can be substantiated. The Advertising Standards Code is clear that any claims about the price of a product or service should not mislead or deceive consumers.
