Current News and Media Releases
2/8/16: New Therapeutic and Health Advertising Code Released
As part of a project to review and streamline its Codes of Practice, the Advertising Standards Authority today released the Therapeutic and Health Advertising Code with accompanying Guidance Notes. The object of this Code is to ensure that advertisers maintain rigorous standards in therapeutic and health advertising. The Code covers all words and visual depictions in all advertising for… Read More
The Most Complained About Ad for 2015
New Zealand’s most complained about advertisement for 2015 was an online advertising campaign by I Love Ugly to promote its range of men’s jewellery. There were a total of 26 complaints made to the Advertising Standards Authority about this advertisement. Complainants said the imagery of a man wearing I Love Ugly rings, with his hands on different parts of a woman’s… Read More
2015 Annual Report Released
Last week we published our 2015 annual report with information about the complaints and enquiries we received, and the 10 most complained about ads. Please click here to download the report.
