Industry Webinar: Environmental Claims in Advertising

 

Registrations are now open for our latest industry webinar, Environmental Claims: How the ASA Codes Apply. This webinar builds on our new Guidance Note on Environmental Claims in Advertising to provide a deep dive into how the Advertising Standards Code applies to green claims.

If your marketing includes any form of environmental claim, join us on March 12 to learn about:

  • Environment rules in the Advertising Standards Code
  • Types of environmental claims, and levels of substantiation to support them
  • Factors considered by the Complaints Board when adjudicating complaints
  • Recent NZ case studies
  • Tips to help advertisers minimise the risk of a Code breach.

We’ll wrap up with 15 minutes of Q&A.  Attendees are invited to send questions to communications@asa.co.nz prior to the webinar. The ASA will undertake to cover the most common questions in the content of the webinar and follow up questions will be welcome at the end of the session.

Tickets are $75+GST – please note booking fees apply. Click here to learn more and register on Eventbrite.

Are you a member? If you are a member or employee of an ASA member organisation such as ANZA, Marketing Association, the Commercial Communications Council, or a media platform, you may be eligible to attend this webinar for free. Contact us for more information.